Why Choose The Site Shop?
A professional website without the big agency price tag — and you actually own it.
The Problem with Your Options
Most businesses face a frustrating choice: pay thousands to a big agency, or try to build it yourself with a template that looks like everyone else’s. We built something better.
Big Agencies
$5,000–$15,000 upfront. Months of waiting. Then $150/hour every time you need something changed.
Do-It-Yourself Builders
Wix, Squarespace, GoDaddy. Looks cheap until you need something they can’t do. Then you’re stuck.
The Site Shop
Professional quality. Small business pricing. You own everything. Local support when you need it.
Speed Matters
Slow websites lose visitors. We tested our sites against the competition — here’s what we found.
Wix / Squarespace
B–C
Speed Grade
2–3 seconds to load
Other Providers
B
Speed Grade
1.5–2 seconds to load
The Site Shop
A
Speed Grade
~1 second to load
Based on speed tests of real websites, December 2025
How We Compare
| What You Get | The Site Shop | Big Agencies | Wix/Squarespace | GoDaddy |
|---|---|---|---|---|
| Cost | ||||
| Upfront Cost | $0 | $5,000–$15,000+ | $0 | $0 |
| Yearly Cost | $399–$799 | $1,200–$3,600 | $200–$500 | $150–$300 |
| Routine Updates | Included | $100–$200/hour | Do it yourself | Do it yourself |
| Design & Quality | ||||
| Custom Design | Built for you | Built for you | Pick a template | Pick a template |
| Looks Good on Phones | Yes | Yes | Yes | Yes |
| Fast Loading | Optimized | Varies | Often slow | Often slow |
| Shows Up in Google | Fully optimized | Yes | Limited | Limited |
| Ownership & Freedom | ||||
| You Own Your Website | Yours forever | Usually | They own it | They own it |
| Can Take It Elsewhere | Anytime | Depends | Never | Never |
| No “Powered By” Branding | Your choice | Yes | Unless you pay more | Unless you pay more |
| Support | ||||
| Who Helps You | Local (Lexington, KY) | Account manager | Chat or email | Chat or email |
| How Fast | Same day | 1–3 days | When they get to it | When they get to it |
Who We Work With
We build websites for small businesses across Kentucky and beyond. Here are a few areas where we’ve built deep expertise:
HOA & Community Websites
Our specialty. Separate areas for board members, committees, and homeowners. Document storage with version history. Dues payment links. We outperform companies that only do HOA sites — at a lower price.
Restaurants
Online menus, reservations, online ordering, and location info. Fast sites that look great on phones — which is where most of your customers are looking.
Contractors & Trades
Service area pages, project photo galleries, quote request forms, and Google Business setup. Built to get you more calls and show up when people search.
Professional Services
Lawyers, accountants, consultants. Clean, professional designs that build trust. Appointment booking, client-only areas, and secure document sharing.
Retail & Online Stores
Online stores that actually sell. Product listings, inventory tracking, payment processing, and shipping — all on a website you own.
Healthcare & Wellness
Privacy-focused designs for medical practices, therapists, and wellness providers. Online scheduling, patient forms, and provider directories.
Don’t see your business type? Let’s talk — we’ve built sites for all kinds of businesses.
Why This Matters
Fast Sites Win
People leave slow websites. A fast site keeps visitors around, shows up higher in Google, and makes your business look professional.
You Own It
With Wix or Squarespace, you’re renting — and you can never leave. With us, you own your website. Take it anywhere, anytime. It’s yours.
Stand Out
Templates make you look like everyone else. A custom design reflects your business, tells your story, and helps you stand apart from competitors.
Fair Pricing
Big agencies charge for overhead you don’t need. We keep costs down without cutting corners — professional results at prices that make sense.
Real Support
We’re in Lexington. When you call, you talk to the person who built your site — not a call center reading from a script.
Flexible
Need a booking system? Online store? Member area? We can add almost anything — and if a solution doesn’t exist, we’ll build one for you.
Getting Started Is Simple
No complicated contracts. No months of waiting. Here’s how it works:
1
Quick Chat
Tell us about your business and what you need
2
We Build It
Custom design, your content, 2–3 weeks
3
You Review
We adjust until you’re happy
4
Go Live
Launch with ongoing support included
Common Questions
I already have a website. Can you help?
Yes. We can redesign what you have, move you from another service, or just make improvements to your current site.
What’s different from hiring a freelancer?
Freelancers disappear. We provide ongoing hosting, maintenance, and support. Your site stays updated and secure long after it launches.
What if I need changes after we launch?
Updates are included in your plan. Need to add a page, update photos, or change text? Just ask — we respond the same day.
Do I need to write all the content?
We’ll work with what you have. Give us the basics — your business info, some photos, your goals — and we’ll shape it into something great.
What about my website address?
You keep it. If you already have one, we point it to your new site. If you need one, we’ll help you pick and set it up.
Can I see it before I pay?
Yes. We’ll show you a working preview of your site before you commit to anything.
Ready for a better website?
Custom design, fast performance, local support — at a price that makes sense for your business.